Table of Content

Your Status Quo

1. Information to the course
2. The challenge
3. Your status quo
4. Your statistics
5. Your marketing plan

Search Engines

1. Marketing Plan Part 1
2. Search Engines / Directories
3. Shop Directories
4. Product Directories

Website Optimization

1. Marketing plan part 2
2. Website optimization
3. Robot control

Ranking Optimization

1. Marketing plan part 3
2. Ranking analysis
3. Doorways
4. PageRank
5. Linking
6. Increasing popularity

Calculating Success

1. Marketing plan part 4
2. Visits
3. Search engine optimizer
4. Click sellers
5. Success calculations

Co-Operation to Success

1. Marketing plan part 5
2. Buying visitors
3. Portal partners summary
4. Google Adwords
5. Affiliate programs

Network Marketing

1. Real network marketing
2. Earning money
3. Regular customers
4. Handling of payments
5. CRM – customer care

CRM Mail Marketing

1. Customer database
2. Writing e-mails
3. Redundancy test

Certificates and Texts

1. Spam
2. Increasing the link popularity
3. Certificates
4. Click efficiency
5. E-mail promotion
6. E-mail content

Writing Like the Pros

1. Accurate wording
2. Course of the professional text creation
3. Material and factual collection
4. Structuring and organization
5. Rough draft
6. Editing
7. Ending part

Service Programs on the WWW

1. Name of your web presence
2. Janus strategy
3. Usability
4. Findability
5. Registration of the URL on the Internet
6. Verification of the relevance

Bonusmaterial

Google Specialities

Principles and Strategies

Relevance

Halo-Effect

History of the World Wide Web

History of the Internet

Web 2.0

Janus-Strategy

Google Tongs 

and some more....

 

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